New Balance has remained proudly independent since 1906, building a legacy of quality craftsmanship and performance innovation that empowers athletes and active individuals worldwide. The New Balance Experience Store at VivoCity occupies a prime location on Level 2 at #02-72/74/76, offering a bright, spacious shopping environment that showcases the brand's commitment to both heritage and innovation. Unlike many footwear companies that have been acquired by larger corporations, New Balance maintains its independence, allowing them to focus on their core values of superior fit, exceptional comfort, and technical performance. This dedication to quality has made New Balance a favorite among serious runners, fitness enthusiasts, and anyone who values shoes engineered for genuine performance.
The VivoCity store presents an extensive collection of athletic footwear and apparel catering to diverse activities and preferences. Shoppers can explore the latest running shoe technologies designed with various foot types and gait patterns in mind, browse lifestyle sneakers that blend comfort with contemporary style, and discover sport-specific footwear for training, walking, and court sports. Beyond shoes, the store stocks a comprehensive range of sports apparel including moisture-wicking tops, shorts, and outerwear, along with essential accessories such as performance socks, supportive insoles, and sports equipment. The knowledgeable staff can assist with fit assessments and product recommendations, ensuring customers find the right gear for their specific needs and activities.
New Balance's reputation for offering multiple width options and half sizes sets it apart in the athletic footwear market, providing better fit options for Singapore's diverse population. The store operates daily from 11:00 AM to 9:30 PM, making it convenient for shoppers to visit before or after meals, movies, or other VivoCity activities. Located at HarbourFront with easy access from the MRT and excellent connectivity to Sentosa, the store serves both local fitness enthusiasts and tourists looking for quality athletic gear. Whether you're training for a marathon, seeking comfortable everyday sneakers, or updating your workout wardrobe, New Balance VivoCity delivers products that honor the brand's century-long commitment to helping people achieve their personal best through superior footwear and apparel.
6254 3839
VivoCity
Operating Hours
Open Now
Closes in 1h 10m
Monday
11 am–9:30 pm
Tuesday
11 am–9:30 pm
Wednesday
11 am–9:30 pm
Thursday
11 am–9:30 pm
Friday
(Today)
11 am–9:30 pm
Saturday
11 am–9:30 pm
Sunday
11 am–9:30 pm
Menu information is not available at this time.
Photo Gallery
The New Balance store entrance with its iconic logo and displays of athletic wear.
Interior view of a New Balance store in a shopping mall, showcasing apparel and footwear.
New Balance store interior showcasing athletic footwear and apparel on mannequins and display shelves.
Interior view of a New Balance store showcasing athletic apparel and footwear.
New Balance store interior showcasing athletic shoes, apparel, and a tote bag with a sale sign.
Mannequins display New Balance apparel and footwear in a brightly lit store.
Interior view of a New Balance store showcasing apparel and footwear on display shelves and racks.
Interior view of a New Balance store showcasing apparel and footwear on display.
A black and white portrait of a woman wearing a bucket hat and a New Balance hoodie is displayed.
Shelves displaying various New Balance sneakers for adults and children.
The New Balance store features a modern design with a glass facade and bright pink neon accents.
New Balance store interior displaying apparel, footwear, and accessories on shelves and racks.
New Balance logo illuminated with red lighting and displays inside the store.
A New Balance t-shirt featuring a cartoon rooster holding a flag with the brand's logo.
The New Balance store entrance features bright pink lighting and displays of athletic wear and footwear.
A person holds up a black t-shirt with a graphic design of a cat in a shoebox and New Balance sneakers.
Interior view of a New Balance store showcasing athletic apparel and footwear.
Close-up of New Balance sneakers with tan and blue accents, being held by hands.
Interior of a New Balance store with shoes and apparel displayed, and staff attending to customers.
New Balance store interior showcasing various shoe models displayed on shelves.
Interior view of a New Balance store showcasing athletic footwear and apparel on display.
New Balance store interior showcasing socks, shoe care products, and apparel.
Close-up of navy blue New Balance 996 sneakers with white laces and branding.
New Balance store interior showcasing apparel and footwear with mannequins and displays.
New Balance shop interior displaying various sneakers and apparel on shelves and racks.
Interior view of a New Balance store showcasing shoes and apparel on display with customers browsing.
New Balance store interior with mannequins, apparel, and promotional signage.
Interior view of a New Balance store showcasing various athletic shoes and apparel.
New Balance store interior showcasing athletic footwear and apparel on mannequins and display shelves.
I visited the store to purchase a pair of shoes, but the experience was disappointing. Despite the store not being busy—with only two groups of customers present—the staff seemed impatient and lacked experience, which made the shopping experience less enjoyable than expected.
Zhi Ning
Unpleasant service experience here. Staff came across condescending and impatient. Came with the intention to purchase but felt too frustrated with the service to buy and decided to go to another outlet
Truk Teo
Terrible service from the staff on 2 Nov after lunch. All were standing around chitchatting, and not helping.
When approached to try the shoes in my size, the malay lady staff slammed the shoebox down and just walked away.
Went to ASICS next door to purchase my shoes instead.
Gray Hodgkinson
Great little shop and good service. Sadly the two NB 574s I bought are extremely slippery on wet hard services. The rubber is hard and slippery. The tread pattern means that less than 50% is actually in contact on the ground. I tried roughening the soles, spraying on shoe grip, made no difference. Maybe I got old stock? No other shoes I own are this dangerous. Already slipped and fell over once. I threw them away. Goodbye NB. On to a different brand.
Positive Reviews
K Tan
New Balance Store @ VivoCity – Renovated and Refreshed
Recently purchased a pair of sneakers and a T-shirt from the New Balance store at VivoCity.
The store appears to have undergone renovation — it’s now noticeably brighter and more spacious compared to the previous layout, which felt narrow and cramped.
While the selection remains somewhat limited and there aren’t many discounts, the quality and materials of the products are solid and reliable.
Overall, a pleasant shopping experience.
Will definitely consider returning in the future.
Xoom Too
I got shoes here on a Saturday but it wasn’t busy at all so that was great. I take a bit of time choosing out shoes so the guy helping me was quite patient with me looking, me trying, and me asking if they had different sizes and such.
The store is a decently sized on the 2nd floor and they’ve got a good selection of products and their quality is quite nice and they’ve got a good price range so you’re bound to find someone you like. It’s mainly a sports shoe store so keep that in mind before visiting.
Jay-ar
the staff are very helpful and they really share and suggest which shoe type you should get for your need. awesome shop! 👟🏃♂️ …
JJ
Clean and comfortable shop with a great selection—pleasant to browse and try on shoes.
Nexchapter
Visited on the 16th and was greeted with exceptional service. Every staff member was professional, attentive, and genuinely welcoming—no pressure, just top-quality service throughout 👍🏻 …