Marketing Specialist

Contract : 1 year
Location : Pioneer
Working hour : 8.30am – 5:45pm (Mon-Thu); 8.30am – 5.15pm (Fri)
Salary : up to $5000 per month

• Develop and execute integrated paid media strategies aligned with institutional priorities, campaign objectives, and audience segmentation frameworks.
• Plan, launch, and manage campaigns across multiple platforms
• Lead paid distribution of institutional content, including – but not limited to – social media posts and long-form stories (e.g. research highlights, thought leadership articles, news pieces).
• Design and execute social boosting strategies to maximise reach, engagement, and qualified traffic to long-form content.
• Maintain clean and scalable account structures across platforms.
• Ensure compliance with institutional governance, brand guidelines, and data privacy requirements
• Ensure accuracy and reliability of tracking through GA4, Google Tag Manager, platform pixels, Conversion APIs, and UTMs.
• Partner closely with internal stakeholders to align paid media with institutional messaging and priorities

Requirements:

• Bachelor’s degree in Marketing, Communications, Business, Analytics or a related discipline.
• Minimum 2–4 years of hands-on experience in performance marketing or digital advertising

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Chee Yung Chen (Zack) - R23112910
ScienTec Consulting Pte Ltd – 11C5781